CLARINS COSMETICS INTERNATIONAL
User centric e-commerce, re-branding and roll-outs in 52 counties that would guide customers in their journey through the world of Clarins Cosmetics. Since the brand DNA of Clarins is rooted in a holistic spa experience - providing specially trained cosmetic experts - the challenge was to transfer this experience and provide a comparable level of elite service in an digital environment. The solution was a site redesign centered around integrated "how to apply" videos, comprehensive and user-specific "my personal beauty regiment" guides, and a streamlined shopping and purchasing experience.
CLARINS COSMETICS INTERNATIONAL
User centric e-commerce, re-branding and roll-outs in 52 counties that would guide customers in their journey through the world of Clarins Cosmetics. Since the brand DNA of Clarins is rooted in a holistic spa experience - providing specially trained cosmetic experts - the challenge was to transfer this experience and provide a comparable level of elite service in an digital environment. The solution was a site redesign centered around integrated "how to apply" videos, comprehensive and user-specific "my personal beauty regiment" guides, and a streamlined shopping and purchasing experience.
CLARINS COSMETICS INTERNATIONAL
User centric e-commerce, re-branding and roll-outs in 52 counties that would guide customers in their journey through the world of Clarins Cosmetics. Since the brand DNA of Clarins is rooted in a holistic spa experience - providing specially trained cosmetic experts - the challenge was to transfer this experience and provide a comparable level of elite service in an digital environment. The solution was a site redesign centered around integrated "how to apply" videos, comprehensive and user-specific "my personal beauty regiment" guides, and a streamlined shopping and purchasing experience.
REDFORD CENTER & SUNDANCE PRESERVE
The power of storytelling to galvanize environmental justice and regeneration.
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CREATING MEANINGFUL AND SUSTAINABLE CHANGE
Robert Redford Center supports telling stories that move to create a world in equitable balance. It has produced three award-winning feature documentaries and supported hundreds of film and media projects dispersing more than $8 million to generate demand for a world where human and planetary health are fundamental values driving action.
The majority of the diverse film portfolio is made by women leading the environmental and climate justice movement, and the steady growing network of environmentally engaged storytellers also represent youth, communities of color, and LBGTQ+ communities, who are among the groups historically underrepresented in media and the environmental movement.
Brand identity design & activation program digital and offline, original photography